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My second line rang. It was Joe Esposito, Elvis's right hand. He was calling from the bathroom in Graceland. He was standing next to Elvis's body, waiting for the police to arrive. He said, "Jerry, we need you here right away."

I got the next plane to Memphis. I stared out the window. The sun hung over the clouds like a fiery eye. Celebrity-that's what killed Elvis. Fame had shut him out of the world. He couldn't go to dinner. He couldn't take his kid to the park. He was always inside. He went to bed at 3:00 A.M. and woke up at noon. His life was abnormal. He dressed different and looked different. He was the first real rock star, a freak in this regard. There was no one like him. Sinatra had New York, Los Angeles, Chicago. Presley had all that plus Lafayette, Louisiana, and Knoxville, Tennessee. He could draw a hundred thousand people to a field in Macon, Georgia. His stardom was unprecedented. It isolated him until his isolation became intolerable. The very talent that connected him to millions kept him sequestered. Yes, he had friends, the Memphis mafia, guys he grew up with, but it wasn't enough. He treated his condition with drugs. When you're a celebrity, if you want a pill, you will have it. He was really a tragic figure.

I took a car to Graceland. What a scene. The news had hit the streets before it was broadcast. People poured out of houses and stood on the grass median strips with tears streaming down their faces. The city was mourning. My car slowed as it approached the mansion. Thousands of people had gathered in front of the gates, their faces reflecting the strobe of police lights. I saw children waving American flags, babies held aloft by mothers, Teamsters weeping without shame, hawkers selling T-shirts and locks of hair. I went into the house, a simple suburban home that Elvis had done up. The Stamps Quartet was singing in the living room, shouting and praising the Lord. Gospel was the soundtrack of the day. The house was packed with hangers-on and celebrities. I saw Ann-Margret, in a bodysuit, her face streaked with mascara. I saw the preacher Rex Humbard waving his arms and talking about the short-term occupancy of man, who rents on this earth and does not own.

Thinking back, I realize I've probably combined a few days in my mind, but it was an irrational moment, a whirlwind, a picture drawn by a kid who cannot stay within the lines.

I looked in the coffin. There was Elvis, done up in his finery, his hair slicked back and his face just as white as porcelain. He was a saint now, a martyr to the pop gods, headed straight for the seventh heaven.

Someone tapped me on the shoulder, whispered in my ear: " Vernon and Colonel Tom are in the back. They want to see you right away." Vernon was Elvis's father. I went through the kitchen into the maid's room, where the men were huddled. The bed was covered with telegrams, thousands of condolences that had been pouring in-from the queen of England, from the president of the United States, from the most important people in the world. The men were arguing-well, if not arguing, then having a heated discussion about whether it was appropriate to sell souvenirs to the mourners in the street. Hawkers were already out there pushing memorabilia, and the attitude was, well, why should we let them take our money? I got between them and said something like, "What's wrong with you guys? The body's in the next room. We're about to leave for the funeral. Have some respect." I'm not putting them down. I think they were in shock, had not quite realized what happened, that Elvis was never coming back. What a bizarre moment, the entire world gathered around this house in tears, and, in a room in the house, the old man and the Colonel arguing about T-shirts.

We went to the funeral in a long line of white Cadillacs. These had been brought from all over the South for the occasion. I was in the car behind the hearse. Now and then, when I see newsreels shot that day, I know I am in that second Cadillac. The ride was unbelievable. It was as if the president had died. The streets were lined with people, black people and white people and children and babies. In a crazy way, it was very much the ideal of America, what our country should be about. When I had been in the South as a kid, it was segregated. I told you. On the white side, we were shooed away like rats. On the black side, we were given plates piled with food. Of course, I did not understand the meaning of that, all the oppression and suffering and misery that implied. But riding in that car in Memphis, I saw a new America. There was no hatred, no segregation, no bigotry. None of that shit. Everyone in the crowd was connected by a shared love and a shared grief. The death of Elvis marked the end of an era, but it also marked the birth of something new.

Making Movies

In 1974, George Bush, who was U.S. ambassador to the United Nations, asked me to help him throw a party for his fellow ambassadors from around the globe. The party started with a concert by John Denver in Carnegie Hall. It was good for Bush, but it was also good for John, singing for all these men and women who would go back to their countries and talk him up, and maybe even invite him to perform. It's a twofer. In helping George Bush, I was helping John Denver, and in helping John Denver, I was helping Jerry Weintraub.

The show was followed by a party in the apartment I owned on West Fifty-fourth Street in Manhattan. All the New York big shots were there. Jane had helped me put together the list. At some point, after the second cocktail, say, she brought the director Robert Altman over to meet me. Altman had already directed some of his greatest films, M*A*S*H, Brewster McCloud, McCabe and Mrs. Miller. He had a reputation for being difficult, a brilliant pain in the ass. He did not like producers, studio executives, money men, or anyone who tried to tell him what to do. He was given M*A*S*H-the movie that made his name-only after it had been turned down by a half dozen other directors.

The room was packed with ambassadors and dignitaries, but when we talked, it was just him and me. We connected right away. He asked if I had ever produced films. I told him I had not. "Well, you should consider it," he said. "You would make a great producer. You have just the right personality."

"What kind of personality does it take?"

I was trying to figure out if I was being complimented or put down.

"It's temperament," he told me. "Smarts and all that, but also the ability to sell an idea, attract talent to that idea, bring out the best in the players, while, at the same time keeping everything in line. If you can talk to people, get them to do things because they think it's their own idea, you will be a great producer."

He talked a little more, then said, "You know, I have a script, it's gonna be a great movie, it's in a drawer at home, maybe you want to take a look at it. Maybe you'll want to produce it."

The script came by messenger the next day. Nashville, by Joan Tewkesbury. I sit. I read. And the more I read, the less I get it as a movie. There are a million characters spinning through a million plots. I don't get it. I call Altman, set a meeting. We go to a restaurant in LA. "Look, I'm going to be very honest with you," I told him. "I do not understand it. I was totally lost. But I want to produce it."

"You don't get it, but you want to produce it?"

"Yeah."

"Why?"

"Because you get it, and I get you."

Here's the lesson: Know what you're buying. Was I buying Nashville? No, I was buying Robert Altman. I did not understand the script, but Altman did, and it was Altman who was going to make the movie. This is the dynamic you see when you read in the newspaper that a corporation has overpaid for a tiny upstart. You scratch your head and wonder: why? Well, maybe it's not the company that they are buying but an executive who works at the company, or a patent, or an idea still in the pipeline. I did not understand the script, but I was totally sold on the director.